The social media marketing is a branch of marketing that creates visibility in the social networks in virtual communities and aggregators 2.0.
SMO, social media optimization falls within the technical sem, seo, indicating the management of integrated communication across platforms that Web 2.0, make available to users (social networking sites, photos, video and slide sharing, community 2.0, wikis, etc. .)
With Social Media Marketing can create conversations with users / consumers through corporate blogs or social networking sites, you can develop a 1:1 relationship with the user.
Social networks are a great way to spread the viral marketing that occurs in them in the form of movies, such as YouTube orvideo sharing.
Viral marketing is used by the person to publish content that you find interesting, with the aim to create "hype" and disseminating it to create a viral effect that drives more and more users to view the video and then, to make circular the message to reach as many users as possible.
With social network you can communicate with customers and users.
There are several social network used by users every day to communicate: twitter, LinkedIn, orkut, MySpace and the most used in Italy’s Facebook is made up of pages and groups. The pages are suitable for advertising a product or a company, or used as an extension of the site while the groups are appropriate to advertise an event and create viral marketing with feedback shortly. Italy is participating in an active use of social networking. The Community Member (includes blogs and social networks), has almost reached the fourth position among the most visited web categories: they are 242 million users with a penetration value of surfers strong in all markets, 51% of Switzerland and Germany , 80% of Brazil, and a global average of 67%. Italy is above average, with 73% of Internet users who visit Italian blogs and social networks. Traditional advertising is experiencing a crisis of credibility, social networks offer a space to move closer to users and create a report, to dialogue with consumers.
Source Netmar
Article Source:http://www.articlesbase.com/social-marketing-articles/social-networks-talk-much-1521002.html
